Paris launches new purrrrfume

Paris Hilton Launched her fragrance 'Can Can', at Selfridges in London around lunchtime in London today.

The socialite stepped out in a tight white dress and hair-piece, reminicient of the one worn by Sarah Jessica Parker for the Sex and the City premiere on Monday.

As usual, she preened and pouted her favourite half-open mouth smile, and blew kisses to anyone who would catch them.

Funnily, Paris posed in front of a carboard billboard of herself that resembled her, but  in a 'I wanna be a princess' kind-of-way.

The cardboard version boasted extra-long straight hair (with a dead-straight fringe) and a flowing pink Cinderella ball-gown - a look that despite her many costume changes over the years, we have never witnessed.

I mean, who wants to be a heiress these days anyway?!

Read on to see what I mean...

Can you see any likeness?

Now lets see if Paris Can, Can sell that scent...